its true... my own honest opinion would be is i dont think a deer would smell that smell that drives him crazy and not act on it due to the time of year, especially when that sacred time is right around the corner and ready to pop. id say now is the time to try and experiment with it! next time you have a smaller buck come in experiment on him and see what he does, i doubt when he smells he will think OMG to early and run away. i think you might just be shocked to see that deer curl them lips and stick his nose in the air and commit to the search